How to Measure Anything: Finding the Value of “Intangibles” in Business
- ISBN13: 9780470110126
- Condition: NEW
- Notes: Groundbreaking New from Publisher. No Remainder Mark.
Product Description
Praise for How to Measure Anything: Finding the Value of Intangibles in Business
“I like this book. Douglas Hubbard helps us make a path to know the answer to nearly any question in business, in science, or in life . . . Hubbard helps us by showing us that when we seek metrics to solve problems, we are really trying to know something better than we know it now. How to Measure Anything provides just the tools most of us need to measure anything better, to gain that insight, to make progress, and to succeed.”
-Peter Tippett, PhD, M.D.
Chief Technology Officer at CyberTrust
and inventor of the first antivirus software
“Doug Hubbard has provided an simple-to-read, demystifying explanation of how managers can inform themselves to make less risky, more profitable business decisions. We encourage our clients to try his powerful, practical techniques.”
-Peter Schay
EVP and COO of
The Advisory Council
“As a reader you soon realize that really everything can be measured while learning how to measure only what matters. This book cuts through conventional clich?s and business rhetoric and offers practical steps to using measurements as a tool for better choice making. Hubbard bridges the gaps to make college statistics relevant and valuable for business decisions.”
-Ray Gilbert
EVP Lucent
“This book is remarkable in its range of measurement applications and its clarity of style. A must-read for every professional who has ever exclaimed, ‘Sure, that concept is vital, but can we measure it?’”
-Dr. Jack Stenner
Cofounder and CEO of MetraMetrics, Inc.
How to Measure Anything: Finding the Value of “Intangibles” in Business
About This Post
This book is a complete world-view-changing experience. I’m going to be implementing these thoughts in my company ASAP.
Rating: 5 / 5
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Fantastic applications for data. The most hard part of analytics is using data to make usable information. This book does exactly that.
Rating: 5 / 5
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I am writing this review to balance the views of most reviewers who know small about measurement. This book lacks detail on how to measure despite its wild claim on being able to measure the value of anything. For instance, when discussing the use of utility theory, it goes small beyond saying that indifference curves involves trade-offs (in about half a page). To be honest, the author is not an economist or psychologist, so for those who are serious about measurement, this book is not for you. There is nothing in this book that tells you how to measure properly, such as productivity. For the author, measuring productivity means asking around where cost savings may occur (e.g. did you spend 2 hrs less with this new software?). It does not do what most decent books do, i.e. consider economies of scale, organizational changes, learning economies, aggregation problems, etc. Fascinatingly, the book rarely uses equations to simplify the exposition. So for example, Monte carlo simulation is poorly clarified, as is many other methods. Get a proper book on measurement.
Rating: 3 / 5
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This book describes one strategic issue: it’s possible to measure anything. Today this is one of most vital points for the culture of execution and double this importance wnhe focused on intnagibles.
Rating: 4 / 5
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Conceptually a excellent book, It would be better with more examples in the business world such as measuring value of better communincations or value of intellectual property. These are vexing issues today. But, the though process to getting to an answer in this book was worth the price.
Rating: 4 / 5
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